As an international marketer, Matthewman works with a team around the world who need to collaborate closely but also be able to work independently to produce marketing campaigns that make sense for their local market. His most vital album. You know we just do what we do and hope that people like it. http://traffic.libsyn.com/podsodcast/2015-08-18T17_13_14-07_00.mp3, Follow THE PODS & SODS NETWORK on WordPress.com. And the history as well. They sat on the first album for a long time before they put it out in America.) I was in a studio apartment with one window that faced a brick wall, Maxwell remembers. You just try to make a record that you like, that you would buy yourself. Im sure people tell you that. I mean theyre not like, dangerous. ' Maxwell recalls. I was like, Thats the point it starts with an instrumental and ends with a slow version of the same instrumental. Hes a really important member of the band. The internet and content have had a huge part to play in this you have to be up front about how youre educating people and helping them with a buying decision. As Cottonbelly, Stuart released the dub/electronic album,X Amounts Of Niceness(2010) and produced remixes for artists: Janet Jackson, Gregory Isaacs, and The Isley Brothers. As for me, I was always Mrs. . Try to find people who help you. 1 talking about this. But everything was very programmed-sounding, Matthewman explains. I wasnt someone who had a lot of music around me when I was a child, really. I like to leave what weve already done behind. Joining Latin funk band Pride, Matthewman met singer Sade Adu and they began writing songs together. Sade Adu is hip-hop. Some of the things I write down, theyll never be on a record. mark into a region where, In addition, the bass-heavy rhythmic engine for DAngelo and Badu was hip-hop both their debuts were co-produced in parts by Bob Power, who helped mix and engineer A Tribe Called Quests, (The Roots also helped out extensively on, is really just soul, with a lineage that reaches back to Keni Burkes, Some of his ambivalence about his path remained even when, finally hit stores in April 1996. Having that local knowledge gives you something intrinsic in how you approach what youre doing. But no I mean yeah, the audience has always been really appreciative and very vocal with it. So were definitely not going to leave it that long. Its the people in the company when were at an event, talking on the phone, sending emails its everything! So, in his brand evolution he has focused on two key things: We are custodians of the brand, many of us wont be here for our entire career, says Matthewman. Others you have to manipulate to get what you want out of them so they can say what you want them to say. The 100 Best Albums of 2022, The fact that Maxwell felt like an outsider may have made it easier for him to turn away from the dominant mode of the time. He and I both agree that back in the day marketers saw each other as competitors. When I got to be about 13, I started listening to pirate stations and that really did change my life, because I wasnt that interested in the pop stations. Using the pseudonym Cottonbelly, Stuart released the dub/electronic album, X Amounts of Niceness in 2010 [1] and produced remixes for artists. Sometimes we can work together without any talking, and thats the best. I was a 22-year-old kid flying to meet guys who were 50, 60 years old, Maxwell says. Their self-titled album was released on Decca/Universal in 2015. According to Matthewman, Sade Adu and company have already written . Weve managed to get that right. I wanted the cover to not be my face, Maxwell says. Now Its the Music Industrys Hottest Recommendation Tool, Jason Derulo Pens First Book 'Sing Your Name Out Loud', Wizkid More Love, Less Ego Tour Postponed to Fall 2023, A Year After Brain Injury, Amy Grant Sets First Solo Musical Return in a Decade, Blink-182 Postpone First-Ever Latin America Tour Dates Following Travis Barker Finger Injury, Raye Relives Her Sexual Assault in Harrowing 'Ice Cream Man' Video, How to Watch 'The Mandalorian' Online: Stream Season 3 Now, Alex MurdaughCalled 'Family Annihilator' by Prosecution in Murder Trial. I was so engrossed in the process of reading. Sade is one of the few artists who can take a lengthy hiatus, drop an album, steal the show and take another break. I hate that Im so hard on myself, really. I was like, Its amazing, but it sounds like its already done. In the early 1990s, Stuart Matthewman, the writer, producer, and multi-instrumentalist known for his work in Sade, heard a remarkable demo: a ballad that stretched out over nearly seven minutes, making room for daredevil falsetto and a bass line as elegant as a spiral staircase, building to a description of a sexual liaison so ecstatic that it lasts for days and eventually brings police to the door. [1] With Sade Adu, Paul S. Denman, and Andrew Hale, he gained worldwide fame as the guitarist/saxophonist of the band Sade. After releasing her album Lovers Rock in 2000, Sade wasnt heard again until 2010s Soldier of Love. I also liked the heavier stuff as well, like Gil Scott-Heron. There was one kid who jumped out of the bushes once and insulted me, but I told my big brother, and the next day my brother jumped out at him. It was an Irish bar on 14th Street. Updated today Mix - Tonight Is the Night (If I Had You) (Stuart Matthewman) Sade, Sade Adu, The Isley Brothers, and more Mix - The Isley Brothers The Isley Brothers, Bobby Womack, The O'Jays,. Matthewman reflects that although nobody wanted to be the person who runs out the dud campaign, this often manifested itself as competition with everyone you were working with. It liberated the industry and gave people a lot of opportunities. In 1996 Matthewman along with Andrew Hale and Paul Spencer Denman formed the studio band Sweetback. 'Urban Hang Suite' Left Him No Choice", "How Maxwell Captured the Sounds of Timeless Soul on 'Urban Hang Suite': 25 Years Later", "Driver in Fatal 154 Crash Was a Ticking Time Bomb", Stuart Matthewman Career Retrospective Interview from August 2015 with Pods & Sods, https://en.wikipedia.org/w/index.php?title=Stuart_Matthewman&oldid=1139495855, This page was last edited on 15 February 2023, at 12:40. Today, I might look after demand gen but it doesnt mean that the person looking after content, social, digital marketing dont have input. Although Im proud of them, it was the most that we could do at that time; at that moment in time, we did our best. Im a mixture of being really idealistic and hopeful, and really pessimistic about our future. I collect ideas in my head all the time. How long does that formulation of ideas take? I mean, I was there on the edge, but I wasnt that into it. is more subdued, a series of Quiet Storm ballads. And they dont even speak English! They asked if I wanted to be the singer, but I told them, Im not a singer. I was walking in like, I think youre incredibly valid. Its more about society and culture and their parents. A true player of many musical instruments and amazing writer. IR a leading global provider of performance management and analytics for unified communication and collaboration, IT infrastructure, and payment ecosystems, today announced the appointment of Stuart Matthewman as Chief Marketing Officer (CMO).. Marketing Technology News: Bedrock Markets Launches Digital Banner Ads - Effective Stuart brings a wealth of marketing experience and capability . The two men ended up working together on multiple tracks that appeared on Maxwells Urban Hang Suite, the singers debut, which turns 25 this week; Maxwell is honoring the birthday with a reissue and a performance at the NAACP Image Awards. A guy from the record company said, Its from a new artist, would you meet him? I had these stiletto heels on and when I walked up to the microphone, my shoe got stuck in one of the planks. It was amazing. Its just whatever we feel like. Interview: Sade Michael A. Gonzales reaches into his archives for an interview with the singer from 1992 In the fall of 1992, I received a call from the Epic Records press department in New York City. When were going back into the studio, I dont know. I wanted it to happen, but I was secretly afraid., Then Ascension came out, he adds, and the whole lack-of-visibility part didnt really work.. In speaking with Sade Adu and Stuart Matthewman, Life+Times learned a lot about what makes this legendary outfit tick. [laughs] Youre nervous? It opens with The Urban Theme, a vocal-less funk workout that bleeds wah-wah guitar; the track is reprised later on the album in slightly different form, a trick that Gaye used twice on I Want You. But, hes also pretty punky and rocky at the same time. During his teens, he picked up sax and began playing guitar. (The Roots also helped out extensively on Baduizm.) I spoke to various people in the organisation who use the brand: people in the UX team, people in the culture team, solutions engineers who have to build technical documentation using our branding, salespeople who have to deal with PowerPoint slides and finding things on the internet, the product group I spoke to people far and wide, had workshops with people globally: got input from all parts of the world it has gone through many iterations to get to where we got to.. Indeed, the world was waiting. Register for a Program; Jewish Men's Retreat. Theres one that we found out about. Being truly fulfilled in what youre doing, and enjoying it, is important.. You wont be sacked. ' Matthewman recalls. and our How did he do it? Although, official solo music could be coming soon. The record label found the idea of starting an album in this way baffling. Whatever book I was reading, that would become my entire life. Married to Michele Matthewman (19902018), they had a son, Clay Matthewman. [6] In an interview with Pete Lewis for Blues and Soul print magazine, issue 1098, Paloma Faith discusses working with songwriters: "another person I really clicked with was Stuart Matthewman, who is Sade's co-writer. ' Not long after, Karl Van Den Bossche, a percussionist who also worked with Sade, came through New York to do sessions with the young man behind the demo: A then-unknown Brooklyn native named, The two men ended up working together on multiple tracks that appeared on. But we had no idea if people were going to get it or not. In that I could just hum something to him and, though it could seem like a really shoddy idea, he would somehow immediately just play the right chords that would make it sound like something really special. mark into a region where Brown Sugar never went, and that Baduizm only flirted with. Weve got some various bits and pieces to do individually and then well get back together again. The company, IR, produces software that helps large enterprises monitor, manage and troubleshoot their critical networks and systems. You dont partially choose, Im going to show this, but Im not going to show that. But it happens that way. Stuart Matthewman is also known as. Their work featured instrumental songs and songs with guest vocalists. Its not an incredibly professional way of working, the way that we work, so its always going to come out a little quirky. Stuart: I think our formula is the fact that we dont really have a formula. Stuart is also a member of bands, Sweetback and Twin Danger. Sade Adu of Sade and Teddy Riley are among the 2023 Songwriters Hall of Fame inductees. Success for me is defined as how fulfilled I am, he says, the work Im doing and the impact Im having in my organisation. We do have those metrics at IR, but we largely use them as leading indicators. L+T: Do you think that that preserves the organic quality of the music? 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